It is Fundamentally Different
A system that doesn’t mimic the competition or rely on past data to predict the future.
Rate Quantum is a mathematical solution to a problem of hotels operating in an incredibly dynamic industry yet still using outdated, pre-internet era pricing strategies
Competitor Pricing in hotels doesn't work since the late 1990s
The hotel industry is obsessed with competitor pricing. But before you match your prices to someone else's, ask yourself: "Do they have something that you don't" What makes their rate decisions 'right'? Or are you just following a follower?
The reality is that, in the age of the internet, your real competition is the hotels stealing clicks from you, not the one next door. Your competitors shift with every online search, so it's time to recognise that you're competing against the entire market.

Historical data is fundamentally flawed
Even before COVID-19, basing your pricing on the previous year's data was far from ideal. Markets evolve constantly - new hotels enter the scene, and thousands of apartments flood the market, increasing supply. Your hotel's visibility on OTAs shifts, and every search is influenced by market pricing, events, economic trends, currency fluctuations, and even politics.
Analysing historical data to identify patterns? Smart.
Using it for budgeting? Necessary.
But relying on it to set your pricing? That's a risky move.
